Imagine for a minute we have transitioned to primarily using alternative forms of energy. We would still need to figure out which products we want to keep making, as well as how they should be made, in order to match our sustainable homes and lifestyles.

In other words, to make everything in our world better, we must make every thing better.

The good news is we've already started. In the world of food, the sustainable marketplace now contains a plethora of healthy grocer and restaurant choices.

For the people who are leading the charge for sustainable American lifestyles, these marketplace choices provide a visible access point to a brighter, sustainable future.

By spending their dollars at modern, healthy grocers and farm-to-table dining establishments, today's conscientious consumers are driving changes that are making sustainable agricultural and manufacturing processes widespread.

So what's next? Our furniture, clothing, linens, bedding, lighting... all the products we routinely buy for our homes. In fact, many companies—some of which you can find on our website—have already started making these products in better ways.

The challenge is making these products the ones that stand out in a marketplace that is currently stuffed to the gills with unsustainable product choices.

It's a tall order, and one worth filling. Here's why the products we buy for our homes and lifestyles matter: Total retail sales in the U.S. topped $4.53 trillion in 2013. (See this article.) 

The products we choose to buy may ultimately be one of the largest determining factors in how long we survive on this planet.

The processes and chemicals used at present are impacting people's health and the ecosystem in enough ways to undermine our very existence. Addressing this problem in broad strokes, like we are doing in the food sector, would undoubtedly increase our chances of sticking around for a long, long time.

The team at WorkingWonders believes it is worth investing in new models for retail that will showcase better products, provide access to these products, and help build a new sustainable American Dream.

And there isn't any time to waste; these products belong in our marketplace ASAP.

We'd love to hear your ideas for new shopping models and experiences you think will help change our world for the better. Feel free to share your thoughts on our Facebook page.

(originally posed 04.11.2014)